FAIRFAX, Va. – George Mason University Athletics has entered into a new partnership with FanWord, one of the leading AI technology and storytelling companies in college sports. Through this collaboration, George Mason Athletics will implement FanWord Assist, FanWord's AI-powered content creation platform designed to streamline and expand storytelling efforts across all athletic programs.
FanWord Assist empowers sports information and communications teams to efficiently produce high-quality written content such as game recaps, feature stories, and player bios. The platform combines advanced artificial intelligence with editorial flexibility, allowing GMU to scale its storytelling while maintaining the authenticity and voice that define the Patriots' brand.
"We're thrilled to partner with FanWord as we continue to strengthen how we deliver meaningful content and tell the George Mason story," said Maureen Nasser, Associate AD for Communications. "FanWord allows us to work more efficiently, creating more opportunities to celebrate our teams, student-athletes, and alumni and strengthen our connection with our campus and local community."
With this partnership, George Mason joins FanWord's growing network of more than 175 athletic organizations across all levels, including DePaul, USC, Colorado, UConn, Liberty, Fairfield, and William & Mary. The collaboration highlights George Mason's ongoing investment in innovative solutions that streamline operations, strengthen fan engagement, and elevate student-athlete storytelling within the Atlantic 10 Conference and NCAA Division I landscape.
"We're thrilled to partner with George Mason and help them tell more stories," said Chris Aumueller, CEO of FanWord. "The athletic department's innovative approach to AI perfectly aligns with our brand, and we couldn't be more excited to support the communications team and help them create digital content more efficiently."
Storytelling is more essential than ever for recruiting, alumni engagement, and fan connection. By integrating FanWord Assist, George Mason can amplify the voices of its student-athletes and coaches while saving time and operating more efficiently.
ABOUT FANWORD
FanWord is one of the leading AI technology and storytelling companies in the college sports industry and currently works with more than 175 athletic organizations across all levels. To learn more about FanWord's storytelling software, FanWord Assist, click here.