FAIRFAX, Va., (December 13, 2019) – George Mason Athletics and adidas have renewed their strategic partnership with a five-year extension, as announced by Assistant VP and Director of Athletics Brad Edwards.
 
The Portland, Ore., based company became the official outfitter of the Patriots on June 1, 2015 with a five-year agreement. With the new deal, adidas will remain the official athletic footwear, apparel and accessory brand of the Patriots' 22 Division I intercollegiate sport programs through the 2024-25 season.
 
"We are thrilled to continue our relationship with adidas, an industry leader in the global sports market," said Edwards. "Our association has significantly enhanced our student-athlete experience and provided high-quality, cutting-edge products, and has played an integral part in enhancing our brand nationally."
 
The all-sport agreement will assist in containing costs throughout the athletic department, make branding more consistent and provide additional revenue streams for the University.
 
About adidas
adidas is a global designer and developer of athletic and lifestyle footwear, apparel and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, adidas engineers the best in high-performance products to make athletes better, faster and stronger and creates a range of classic and fresh lifestyle and high-fashion lines.